"Centralized platforms like Facebook and Twitter currently have full power to control their users' information and can sell their data, including location and other personal information to the highest bidder. Decentralization technology allows the control of digital data to be transferred from companies to their users, thereby increasing privacy and control. By utilizing decentralized technology, MeWe can provide their users with greater control over their content and privacy. Users will get to make decisions on how the platform works. Each person would have their own social graph, allowing them to keep their online network regardless of the platform they use. Users could even monetarily benefit from the value of their personal data. There are no plans for cryptocurrency exchange on MeWe."
So no details yet of how it will work technically, and whether it will actually use an existing open protocol such as XMPP that also has groups. MeWe is currently privacy-centric, but centralised and a closed network. Because it's closed no-one sees your posts outside of the network, even if they are made "public", and this means no wider sharing for bloggers, or going viral outside of MeWe. It looks like they will actually be using the DSNP protocol which is Distributed Social Networking Protocol, which is an open technology that supports private communications. However, the project has been discontinued...
That said, my biggest number of followers for any single network I use, is actually on MeWe numbering well over 40,000. Still, it would be great to tap into the broader Fediverse and XMPP.
See
MeWe: The best chat & group app with privacy you trust.#
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MeWe 
Brilliant features with no BS. No Ads. No Spyware. MeWe is the Next-Gen Social Network.
