Amazon finally has a colour Kindle, and it looks pretty good
For years, Kindle users have asked Amazon to make a colour version of its e-reader. Now, the company is finally delivering: it’s launching the new Kindle Colorsoft Signature Edition, a device that has a lot in common with the new Paperwhite, except instead of black and white it’s colour all over. The Colorsoft costs $279.99 and is available for preorder today, with shipments starting October 30th.
Making the Colorsoft happen, Amazon executives said at a launch event on Tuesday in New York City, required a lot more than just swapping in a new display. “Frankly, the technology just wasn’t ready” before now, says Kevin Keith, who runs Kindle products for Amazon. “And we now think the tech is ready.” (Kobo, Remarkable, and others might disagree that it wasn’t ready before.)
Yes, pretty late to the party, but it will be interesting to hear about comparisons with other colour eInk readers. The big downside of Kindles will still be there, though, namely the lock-in to the Amazon ecosystem.
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Amazon finally has a color Kindle, and it looks pretty goodIt’s a Paperwhite with a color screen – and that’s exactly what some readers want.
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